Bradford BID is celebrating a major milestone as its Bradford City Centre Gift Card has officially surpassed £200,000 in sales, marking a huge success for the local economy and the hundreds of city centre businesses it supports. Launched by Bradford Business Improvement District (BID) at the end of 2022 to encourage residents and visitors to spend locally, the gift card can be redeemed at more than 120 shops, restaurants, bars, and attractions across the city centre. Every po

The wheel, which opened on November 18, is part of the city’s Christmas celebrations, offers panoramic views of Bradford and aims to attract more visitors to the city centre. It is one of several festive attractions organised by the Bradford Business Improvement District (BID) to help businesses during the busy shopping period. Leanne Holmes, Bradford BID project manager, said: "The BID Wheel is all about bringing festive cheer and family fun to the city centre. "We want to c

Get ready to take your seat on the 22 metre high wheel in Centenary Square, from 18th November -21st December! Bradford BID are providing a spectacular festive feeling in the city centre this Christmas. The BID Wheel will be open Monday-Friday 12pm-7pm and Saturday and Sunday 11am-6pm. Tickets cost just £3 each and under 3s go free. Payment is card only on the day. Under 12s are to be accompanied by an adult. Whilst taking in the views of the newly transformed city centre you

Celebrate an incredible year of business growth and innovation across West Yorkshire with AD:VENTURE partners and community! Join us at the iconic Bradford Live for our final business growth gathering of the year — a celebration of progress, collaboration, and ambition across West Yorkshire’s SME community. Delivered in partnership with Bradford Council and the West Yorkshire Combined Authority, this event is a time to get together before the year ends, celebrate and share

Bradford city centre is set for a season of excitement as Bradford BID unveils two spectacular events for families and visitors to enjoy: a spellbinding free Halloween celebration on 31st October and the arrival of the dazzling 22-metre BID Wheel in Centenary Square from 18th November to 21st December. On Friday 31 st  October, Families are invited to step into a world of magic this Halloween as Bradford BID transforms Centenary Square into a realm of wonder and enchantment.

Bradford BID is celebrating the success of its first-ever Paint and Sip evening, which sold out and welcomed a full house at Wallers...

Step into a world of magic this Halloween as Bradford BID invites families to a free celebration on Friday 31st October! The city centre will be transformed with enchanting performances and interactive adventures for all ages. Cheer on heroes in the Battle of the Wizards, a thrilling showdown of good versus evil packed with comedy, illusions, and audience fun. Meet Dreyo the Dragon, chat with the Enchanted Cauldron, or discover your magical element. Budding witches and wizard

NEW exciting events are coming to Bradford city centre this summer and autumn. Bradford BID has created a family photo walk and ‘Paint...

Join us on our Photo Walk of the city centre throughout August and get the whole family involved in celebrating the amazing architecture,...

Wallers Brewery, Sunbridge Wells, Bradford Ready to try something totally different for your next night out? Grab your friends and head...

Bradford City Centre is showing encouraging signs of recovery, with both footfall and dwell time on the rise following a challenging year...

The Bradford City Centre Gift Card, an initiative launched by the Bradford Business Improvement District (BID), has reached an impressive...

Bradford city centre will embrace the springtime spirit on Saturday, 19th April, with a spectacular on-street storytelling event taking...

Get ready, Bradford! Bradford’s streets will once again come alive with speed, creativity, and excitement as the Super Soapbox Challenge...

Bradford Business Improvement District (BID) is proud to announce a new partnership with West Yorkshire Police to launch the 'Report It...

It's coming back! The popular Tenner Treat campaign which sees a range of businesses in the city centre offering a special treat for you...

Come down to Bradford city centre on Saturday 19th April and experience an on-street spectacular storytelling event with children’s...

Get ready, Bradford! Bradford’s streets will once again come alive with speed, creativity, and excitement as the Super Soapbox Challenge...

One of Bradford’s most popular events is scheduled to head back to the city centre, with the Super Soapbox Challenge returning in 2025 –...

Bradford Business Improvement District (BID) is continuing to strengthen its approach to reducing business crime and related  anti-social...